So much to be thankful for this year and so I’m going to try and give you one more thing to add to your list (this blog post!).
Ready?
1. Write for search. Think of headlines, blog content, multimedia content. If every single thing on your site is not tagged, the search engines can’t see it.
2. Update often. The more you update, even if it’s just a little teeny blog post, the more the search engines will be back to crawl your site. So update. Get it in your head that you’re a publisher and publish at least every other day, if not every day or multiple times a day.
3. File a site map. Sites with lots of pages can be absolutely confusing to visitors. If you can’t use your header to organize your pages, give readers a map of your site, with every page accounted for. Visitors will stay longer. If you register a site map (most web hosting and search engine providers offer information on how to do this), search engines will find all those pages you have on your site and that helps you.
4. Use tags. We talked about this above, but tagging everything you can on your site, including all content, headers, images, and other multimedia move your content up higher in the results. So use tags!
5. Choose tags carefully. Along with that, make sure the tags you’re using really do describe your content well. If your tags aren’t good descriptors of your content, you’ll end up being filed in the wrong category or the content aggregators will send the wrong visitors to your site.
And that’s it! Happy Thanksgiving! We’ll be back next week with more information for you on social media, blogging, and content creation!
{ 1 comment… read it below or add one }
..so glad to find your blog. So much to learn and I don’t have a lifetime to do it.
Already found inpiration and great advise, thank you.